So you’ve built a website and realized that the hard part of the whole endeavour was still to come – attracting visitors to your freshly made website. Just having a web presence out there doesn’t guarantee getting stable, targeted traffic. Google and other search engines know that your blog is new, and they show no interest in it until others do. This is where advertising networks come into play. With their help you’ll be able to boost your traffic instantly with minimum effort and at a reasonable price. So, below I’m going to list and describe some of the most popular advertising networks to help you increase your audience.
ADWORDS
Although not as profitable as it used to be, this advertising tool by Google can still help you make money. Creating an AdWords account is a quick and painless process. All you need is to conduct a keyword research and have a few ready banner ads. Once you’ve configured your AdWords settings, your ad will appear next to the search results displayed to the people searching the web using one of your keywords. Your ad will be shown to an audience that is interested in your service. The system has no minimum spending requirement. One thing that may bother you about using this tool is that you can’t see in advance where your banner will be placed. This is to say that you will have to design a ‘universal’ banner ad that in most cases won’t be tied to the website’s style, color palette and other aspects.BIZZCPV
Unlike AdWords, BizzCPV web service doesn’t deal with the automatic systems to place your ads. This advertising network is geared towards developing unique solutions for each particular website. This means you’ll be able to shape your own, exceptional advertising campaign there. You’ll be able to narrow down your target audience by language, keywords, geography, time, mobile device use and even set specific IP and browser requirements. This means your banner will be shown to ‘the right people’ only. The good news about BizzCPV is that their service covers virtually all the aspects related to online advertising – from custom ad creation (Flash, JavaScript, text and standard banners) to Affiliate Management. To learn more about the service visit their official website.YAHOO BING NETWORK
Similarly to AdWords, Yahoo Bing Network uses the maximum sum an advertiser is ready to pay per click (PPC) and the banner’s CTR (click-through rate) to determine how frequently an ad will be shown. The system is rather transparent and easy-to-use. Bing Ads provide their customers with a handy desktop tool allowing them to manage their campaigns offline (Bing Ads Editor). All the changes you’ve made to your campaign when offline can be later synced online. With this advertising network you can run your ads at a certain time of day and on specific days of the week.It’s vital to tell people about your new website, and one of the easiest ways to do this is to use professional advertising networks.
